Changing Sponsors, Liverpool’s Income Can Increase Drastically Over Man United

DBasia.news –  Liverpool is suspected that they will no longer continue their cooperation with New Balance. Reported by British media, Liverpool will establish a new partnership with Nike.

Currently, New Balance is a Liverpool apparel sponsor. Cooperation between the Reds with apparel from the United States has been established since the 2015-2016 season.

Indeed, New Balance has been a Liverpool apparel sponsor since the 2012-2013 season. However, at that time, their subsidiary, Warrior, who handled the Reds apparel business.

At present, Liverpool’s contract with New Balance will end at the end of the 2019-2020 season. The situation was also used by several top apparels to hook the Reds.

According to media in the UK, Adidas, Nike, and Puma intend to sponsor Liverpool. In addition, New Balance also wants to extend the contract with the Reds.

However, Nike is suspected to be the party who won the race for the Liverpool sponsor. The Reds can not reject the offer given by the apparel from the United States.

Nike will be a sponsor of Liverpool from the 2020-2021 season later. That’s because New Balance still has a contract with the Reds until the 2019-2020 season.

Liverpool are rumored to be receiving funds of around 80 million euros per season when joining Nike. That amount exceeds Adidas’s contract with Manchester United.

Increasing Liverpool’s performance can be a separate selling point for the apparel. Moreover, now Mohamed Salah and his friends topped the Premier League standings.